One new trend we’re starting to see in the meat free space is the integration of some of the big names into pre-made products – e.g. check out Gardein’s move off the freezer aisle and into the soup business.
Veggies Made Great is a new product with a similar intent. The company is partnering with Beyond Meat to create a new Veggies Made Great Frittata product line. The new Veggies Made Great Frittatas product is initially rolling out with two options:
- Veggies Made Great Sausage & Pepper Frittata made using Beyond Beef Crumbles
- Veggies Made Great Sausage, Egg & Cheese Frittata made using Beyond Beef Crumbles
The Frittatas will be sold as a 6-pack, individually wrapped 2 oz/unit, with a recommend retail price of $5.99. You can find the new products via Amazon.com