News this week that plant based brand Lightlife have called out the giants in the space, Beyond and Impossible on cleaning up their ingredient labels. What do you think? Are Impossible and Beyond using too many, too processed ingredients that scare you off? Is Lightlife materially better in your eyes?
Speaking personally, for me taste is king. I don’t find any of the trio particularly mysterious in their packaging or ingredients either. I certainly have enjoyed Lightlife ground, but Impossible reigns supreme for me. Here’s our review of their product.
What about you, Lightlife, Beyond or Impossible? Or someone else?